Blog

We always have a point of view. Here’s where we share it.

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blog Do you want to get engaged? 2 min read Earlier this week I read an article on Forbes titled “Marketers Have It Wrong: Forget Engagement, Consumers Want Simplicity” in which…
blog Consumerisation and other big words 2 min read A couple of weeks ago I was invited by the good folks of Digital Jersey to speak at an event sponsored…
blog Digital killed the television star… 2 min read In October, Sony announced it would be moving its Christmas advertising investment from conventional TV advertising to radio and…
blog Mobile is social and social is mobile 2 min read It’s hard to imagine that social media’s impact would have grown at the rate it has without the parallel…
blog To App or Not to App 2 min read If there’s one conversation I’m having more than any other at the moment it’s the one that starts “I…
blog 2012-Olympics, Diamond Jubilee, Euro 2012… and Mobile 2 min read The first three are a fact, the fourth a speculation as I am sure you have all heard it…
blog A Day Without Wikipedia… 2 min read Today is the day that a number of sites across the web are going ´on strike´ in protest at the…
blog That Time of Year 2 min read So, as 2011 draws to a close, the inevitable retrospectives are hitting, including one that I actually find interesting, the…
blog The rise and rise of video 2 min read Video is quickly becoming a solution for brands across a number of key areas, from product demonstrations, case studies and…
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